I considered running sponsored ads, but I think people rich enough to hire a private waiter don't search social media. As a Mobile Bartender near Kennesaw GA, I'm very good at establishing contacts and I think word of mouth is probably my best option for getting more clients, but I would love your opinion on what else would be more beneficial. I'm creating a website and trying to optimize its reach with the right keywords such as 'Mobile Bartender near Kennesaw GA'. I've also done some free posts on Craigslist and Facebook for rental pages. I considered running sponsored ads, but I think people rich enough to hire a private waiter don't search social media. As a Mobile Bartender near Kennesaw GA, I'm very good at establishing contacts and I think word of mouth is probably my best option for getting more clients, but I would love your opinion on what else would be more beneficial. I'm creating a website and trying to optimize its reach with the right keywords such as 'Mobile Bartender near Kennesaw GA'. I've also done some free posts on Craigslist and Facebook for rental pages.
I considered running sponsored ads, but I think that people wealthy enough to hire a private waiter don't look for this service on social media (obviously I have no data to support it, just an assumption). Nowadays, a bartender must be “multi-talented”, have an attractive username on Instagram and a desire to work with brands. They should be comfortable in front of a camera. They must be, in a word, marketable.
Being an amazing bartender is only half the battle when it comes to running a mobile waiter business. You need to master your marketing skills if you want to stand out and build your customer list. No matter where you are in your business journey, marketing should be at the top of your to-do list. The best way to grow your business is to make your name known and show potential customers what you can do.
Search engine optimization (SEO) is a digital marketing method that improves the visibility of your website in online search engines. You don't need to be a digital marketer to achieve SEO results, especially when you're targeting a local market. All you need to do is get inside the mind of your target audience. What kind of terms would someone search for when looking for a mobile waiter? With so many platforms available, choosing the right ones to publicize your business can be difficult.
Each site has its unique function and not all of them will work to market a bar. Creating and maintaining your company's social media presence is an essential part of your bar's marketing strategy. With attractive content and well-positioned hashtags, you'll start to appear in all the right feeds. The key is to listen to your audience and get the content flowing.
At this point it's clear that visibility is the key to promoting your bar. Adding your business to popular local ad sites and directories expands your reach without having to spend a lot of money on digital advertising. In a company that depends on bookings, email marketing can be a great way to keep in touch and keep customers informed. A monthly or bimonthly email update is used to remind previous and potential customers that you are available for their next events.
Consistency is key when it comes to creating an email marketing cadence. But keeping up with this schedule can quickly become a challenge when you're busy working. Using email for mobile bar marketing allows you to keep in touch with your customers, providing them with useful reminders and updates. Keeping up to date with a regular schedule once a month, every other month or every quarter provides essential information to customers without cluttering their inboxes.
Online ads are much more sophisticated today and are specifically designed to target the audience that your products will attract the most. While there are several options in the market, you can make the most of your investment by using one or two of the most successful channels. If you're not ready to launch a full advertising campaign yet, influencer marketing is another useful option for advertising your business. The cost of influencer marketing really depends on you and the creators you partner with.
Once you've created a library of videos, images and texts, you can share, recycle and reimagine each content to apply it to your latest marketing strategies for bars. So you know who you're trying to reach, but what do they want to see? Of course, you're not a mind reader, but you have to start somewhere. If you want to get down to business, check out these marketing ideas for bars to help you build your content library. Content is the best way to reach new and existing customers, generate recommendations, and reach the widest audience. Remember that people are interested in what you do, you just need to find the best and most attractive ways to share with them.
Strategic thinking and organization go a long way in the world of content marketing. Showcase your specialties as much as possible to build a reputation in the industry. Do your skills stand out when it comes to organizing private events? Promote yourself as the best party bartender of the city. Are you a professional at managing wedding crowds? Show action photos from your reception concerts.
Your word-of-mouth marketing will take off when you offer the best customer service in the market. The signs of trust are what differentiate professional waiters from amateurs. Frame your safe alcoholic beverage service certification and show it at events. You can also include your mobile waiter insurance card on your website, social media, and marketing materials to let customers know that you're operating responsibly.
Figuring out how to promote a bar can be intimidating for business owners, but it's not as scary as it sounds. Marketing is an opportunity to be creative and to really examine what is fun and interesting about what you do. Ask the waiter on duty to teach you how to try new cocktails during your spare time and learn about the history, origins, ingredients and appropriate portions.
